Franchising & Cross-MarketingBefore McDonald’s King Ray Kroc was born Martha Harper built an enormous franchise empire. At a time few women worked in business, much less founded and owned them, she developed two vital strategic moves. Harper created cross-marketing, the concept where that stores with one purpose can sell related products. Specifically, she created hair salons to … Continue reading "Franchising & Cross-Marketing"
MimeographMimeographs are essentially low-cost but low-quality and easy-to-use printing presses. They produced good-enough copies at a cost far lower than hand copying. Copies are produced from user-created stencils. Mimeographs remained the dominant form of document duplication for almost a century until photocopy machines became inexpensive and ubiquitous. For decades, mimeographs were the only way to … Continue reading "Mimeograph"
Vulcanized RubberVulcanization is the process that makes rubber useful. Before vulcanization rubber was effectively a useless gooey material. It melted in the heat, went brittle in the cold, and made for terrible raincoats. Vulcanization stabilized rubber in a useful state. The rubber we know now exists due to vulcanization. Charles Goodyear ran a small but successful … Continue reading "Vulcanized Rubber"
Credit UnionLet it not be forgotten that a credit union is, above all else, an association of people, not dollars. Alphonse Desjardins Banks at the turn of the 20th century were for rich people. A.P. Giannini founded his Bank of Italy, later renamed Bank of America, in 1904 as a bank for everybody else. But it … Continue reading "Credit Union"
Hydraulic PressBefore the press, shaping metal was a slow, difficult, expensive, and laborious process. The hydraulic press allows metal to be easily and inexpensively shaped. Today, the same hydraulics power a lot of modern industrial equipment. Bramah, a farmer’s son, was an innovator who specialized in locks. He created and patented many types of locks. He … Continue reading "Hydraulic Press"
Personal Computer, Xerox Alto (the “interim Dynabook”)Dynabook was at the heart of Xerox PARC. Eventually realized as the Xerox Alto, it is essentially the first personal computer. Easy-to-use with a graphical interface, what-you-see-is-what-you-get (WYSISYG) programs, icons, the mouse, networking. Everything we take for granted today started as the Dynabook/Alto. Background The Dynabook dates to Kay’s doctoral thesis and the first interview … Continue reading "Personal Computer, Xerox Alto (the “interim Dynabook”)"
Photocopiers“Xerography was an invention we didn’t know we needed until, suddenly, we didn’t know how we lived without it.” Carlson biographer David Owen Chester Carlson Chester Carlson had a childhood nobody would want to copy. His father was perennially ill and poor. Mom, dad, and young Chester lived in a leaky hut in Mexico until … Continue reading "Photocopiers"
Military TankTowards the late 1800s, Europeans and Americans both worked on the idea of a tire tread. They realized a treaded machine would be useful on rougher terrain. The Holt Manufacturing Company, later renamed Caterpillar, perfected and patented a working tread in 1904. While engineers experimented developing working treads for tractors their use in war was … Continue reading "Military Tank"
Modern Management (Wedgwood)Modern management, marketing, and high-end sales to ordinary people make pottery company Wedgwood a management innovator. Pottery dates back to ancient times. Fragments of pottery in China date back 20,000 years. Since then, for the most part, wherever archeologists find people they also find pottery. Therefore, opening a pottery manufacturer, especially in the 1700s, intuitively … Continue reading "Modern Management (Wedgwood)"
Global Positioning System (GPS)GPS uses satellites to compute positioning in 3D space, allowing automatic mapping and advanced navigation. The Soviet Union launched the Sputnik satellite on October 4, 1957. Sputnik did nothing but send out radio pings audible on radio receivers on earth. Conveniently, they launched the satellite to fly over then arch-enemy the United States. As scientists … Continue reading "Global Positioning System (GPS)"
FiberglassFiberglass has multiple uses. It acts as an insulator, building material, and even boat hulls. First, in 1870, John Player developed a process to mass-produce glass strands with seam jets used for insulation. By and large, this is arguably the first fiberglass. Eventually, in 1880, Herman Hammesfahr patented weaving glass fibers to silk, making it … Continue reading "Fiberglass"
RadioEarly radio transmitted Morse code over the air, not sound. Transmitting Morse Code was much less expensive than wired lines. In the mid 1880’s Heinrich Hertz published the results of experiments proving an ability to transmit electromagnetic waves, later known as radio waves. His work was purely scientific. Both Tesla, in the US, and Marconi, … Continue reading "Radio"
Megawatt WindmillMegawatt wind turbines are windmills capable of generating a megawatt or more of electricity and feeding it into the electrical grid. Background Palmer Putnam was an MIT geologist. Literature notes he has “no formal education or experience in wind power.” Of course, that was true for everybody in the 1930s. There was no such thing … Continue reading "Megawatt Windmill"
Nuclear PowerOne of the great physicists, Fermi won the Nobel Prize in 1938, at the age of 37. No sooner did he receive his prize than he fled from his home in fascist Italy to New York City, taking US citizenship. Eventually, Fermi and the other nuclear scientists had convinced President Roosevelt that the Nazis could … Continue reading "Nuclear Power"
Machine TranslationBackground In 1933, Soviet scientist Peter Troyanskii presented “the machine for the selection and printing of words when translating from one language to another” to the Academy of Sciences of the USSR. Soviet aparchnicks during the Stalin era declared the invention “useless” but allowed Troyanskii to continue his work. He died of natural causes in … Continue reading "Machine Translation"
